Soft champagne light on water droplets, warm and luminous

Design studio for wellness brands

The website your wellness brand deserves, built to sell.

The website your wellness brand deserves, built to sell.

Lightform is a design studio building brand-led, conversion-focused sites and stores for wellness and lifestyle brands. Brand and build under one roof, and you own it outright.

(01)

WELLNESS · LIFESTYLE · COMMERCE

  • Aesthetic Medicine

  • ·

  • Longevity

  • ·

  • Skin & Body

  • ·

  • Hormone Clinics

  • ·

  • Recovery

  • ·

  • Med Spa

  • ·

Brand and build under one roof · Bilingual, English and Español · You own it outright

Brand and build under one roof · Bilingual, English and Español · You own it outright

001 · Approach

We design for the quiet luxury of feeling well.

Wellness clients trust their face, their body, their longevity to your hands. Your brand has to earn that trust before they ever reach out. We make identities, websites and stores that feel calm, considered and unmistakably yours, so the work begins long before the first visit.

Brand identity

Naming, visual systems, typography, packaging and editorial direction crafted for the long term.

Digital experience

Websites and booking flows engineered around trust and ease.

Print & space

Menus, signage and packaging that extend the brand into the room.

002 · Selected work

A recent build we’re

A recent build we’re

proud of.

proud of.

Athlete in movement, activewear, minimal studio

Eaxe Athletics

Brand · Web · E-commerce

A full Shopify store with brand, product pages and e-commerce for an activewear label built to sell.

Your project here

Coming soon

Your next case study lives here. Real project details added before launch.

Your project here

Coming soon

Your next case study lives here. Real project details added before launch.

003 · Services

Everything a wellness brand needs, nothing it doesn’t.

01

Brand strategy & naming

Positioning, story, naming, narrative

02

Visual identity systems

Logo, type, palette, motion, art direction

03

Website design & build

Editorial, fast, conversion-considered

04

Booking & patient experience

Friction-free flows from discovery to consult

05

Print, signage & packaging

Menus, cards, signage, retail and treatment packaging

06

Photography direction

Casting, styling and art direction for shoots

A site you own, built to book more clients.

A site you own, built to book more clients.

004 · In their words

[ Real client testimonial to be added before launch. ]

[ Real client testimonial to be added before launch. ]

[ Client name · Business ]

005 · Questions

Common questions.

Common questions.

What kinds of businesses do you work with?

How long does a full brand and website project take?

I already have a website. Can Lightform improve it?

Do you handle ongoing updates after launch?

How much does a project typically cost?

Why not a $49/month site builder or a free site bundled with my POS?

007 · New projects

Let’s make something

Let’s make something

Let’s make something

enduring.

enduring.

enduring.

We take on a limited number of projects at a time, so each brand gets full studio attention. Tell us what you are building.

jorge@hellolightform.com

Now booking new projects

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